Write A Great Chat GPT Sales Pitch in 5 Steps

Just 5 Steps To Writing A Great Chat GPT Sales Pitch

A sales pitch is a marketing document to persuade a target audience to take action and purchase a product or service. It’s what businesses use to promote their products and services. The purpose of a sales pitch is to grab the audience’s attention and create interest, leading to a conversion. It should be unique, informative, and engaging, highlighting key features and benefits.

In this article I’ll breakdown the elements of a sales pitch and show you a ChatGPT Sales pitch as an example of what’s possible with Chat GPT sales copy.

A sales pitch is a piece of writing that includes a headline, a body, and a conclusion. A good sales pitch contains high-quality content that persuades customers to take action. 

This is done through persuasive writing, describing the product or service in detail and highlighting why it is better than others. This type of writing is also known as copywriting, and the sales pitch is the work of a copywriter.

What Is Copywriting

Copywriting is a form of writing that aims to persuade the reader to take a specific action, such as making a purchase or signing up for a service. 

This is done by using persuasive language in the writing, such as in the headlines, body copy, and calls to action, to engage the audience and drive them towards a desired outcome.

It requires creative skills and knowledge of marketing principles, such as copy analysis and persuasive writing. Both are vital to creating concise and appealing ideas for the target audience. Copywriting is a vital aspect of marketing and advertising. It utilizes language and persuasion techniques to drive sales and achieve your goals.

With the aid of ChatGPT and copywriting frameworks or formats, you can easily write your sales pitch.

ChatGPT and Copywriting Frameworks

ChatGPT can write various types of content. However, the quality of the output is based on the input prompt used. I’ve found that ChatGPT tends to write its best content when the instructions, aka the prompt, are exact and concise. 

By using copywriting frameworks to write your sales pitch, you constrain the chatbot to an exact formula. This makes for a more concise and accurate output.

ChatGPT is widely used by creators for writing sales pitches and other sales-related tasks. 

What is a copywriting framework? 

A copywriting framework is a structured approach to writing persuasive and effective copy that guides the copywriter in creating compelling and actionable content. It provides a step-by-step plan for crafting copy that connects with the target audience and motivates them to take a desired action.

A copywriting framework typically consists of the following elements:

  • Understanding the audience involves researching their pain points, motivations, and behaviour patterns.
  • Defining the outcome: This could be a sale, sign-up, or any other action the target audience should take after reading the copy.
  • Creating a strong headline: A strong headline is essential in capturing the target audience’s attention and setting the tone for the rest of the copy.
  • Writing the copy: The body copy should be structured, concise, and conversational. It should address the target audience’s pain points and provide them with a solution.
  • Include a call-to-action: The call-to-action (CTA) is essential; it guides the audience to take action. It should be clear, concise, and compelling.

In conclusion, a copywriting framework is useful as it provides a structured approach to writing effective copy, and we will use these frameworks to write our sales pitch.

The acronym provides a structured guide that assures the copywriter follows guidelines while writing the content. Once you have found the correct framework, you can use the ChatGpt acronym as part of the chatGPT prompt to structure your content.

Sales Frameworks To Use With Chat GPT 

You can create clear and concise messaging for your target audience using a copy framework with a ChatGpt to write a sales pitch. This will clearly communicate a product’s or service’s benefits and why your audience should be interested. 

Using chat-based platforms, such as Chat GPT, to craft sales pitches can help you to save time and money while creating high-quality content. Using chat-based platforms to draft and refine your sales pitches, you can ensure that your message is clear, concise, and consistent.

ChatGPT can write almost any content, but in our case, we want to stick with one of the tried and tested frameworks listed below. 

Each framework is denoted with an acronym, and when crafting your prompt in ChatGPT, you only need to reference the prompt. However, for a belt and braces approach, you can copy the acronym and description for your prompt.

This is a list of the popular sales copy frameworks to use with chatGPT

  • AIDA (Attention, Interest, Desire, Action)
    A formula for writing persuasive copy that aims to grab the reader’s attention, build interest, create desire, and prompt action.
  • Problem-Agitate-Solve (PAS)
    A format that identifies the reader’s problem agitates the issue and provides a solution.
  • USP (Unique Selling Proposition)
    A statement that clearly communicates what makes a product or service unique and valuable to the target audience.
  • Features-Benefits
    A format that lists the features of a product or service and then explains the benefits those features provide to the reader.
  • Storytelling
    A format that uses a story to engage the reader and convey a message memorably and emotionally.
  • WIIFM (What’s In It For Me)
    A principle of copywriting that emphasizes the reader’s perspective. It emphasizes the benefits they will receive from a product or service.
  • Youtility
    A marketing approach that focuses on delivering highly useful information to customers rather than just promoting products.
  • FAB (Features, Advantages, Benefits)
    A copywriting formula that lists the features of a product, explains the advantages of those features and then highlights the benefits to the reader.
  • HHE (Headline, Hook, Empathy)
    A formula for writing effective headlines that grab the reader’s attention, deliver a compelling hook and create a connection with the reader by showing empathy.
  • SUSPENSE (Surprise, Uniqueness, Specifics, Promise, Excitement, Newness, Story)
    A copywriting formula that aims to create suspense by surprising the reader, emphasizing the uniqueness of a product or service, providing specific details, making a promise, generating excitement, highlighting newness, and telling a story.

Which Sales or Marketing Framework Do I Use?

Here’s a list of the frameworks you can use with ChatGPT and examples of the types of products that can be promoted by each. 

Note that these are suggestions, and the best format for promoting a product will depend on various factors, including the target audience, the product itself, and the marketing goals.

AIDA (Attention, Interest, Desire, Action):

  • Luxury vacations or travel packages
  • Fitness equipment and wellness products
  • High-end electronics or gadgets
  • Personal development courses or books

Problem-Agitate-Solve (PAS):

  • Home security systems
  • Pain relief products or medications
  • Debt relief services
  • Car repair or maintenance services

Features-Benefits:

  • Home appliances or kitchen gadgets
  • Personal grooming or beauty products
  • Automobiles
  • Office equipment or technology products

Storytelling:

  • Charitable organizations or non-profits
  • Personal growth or motivational products
  • Eco-friendly or sustainable products
  • Adventure travel or outdoor recreation products

WIIFM (What’s In It For Me):

  • Self-help or personal development products
  • Career development or job search services
  • Investment or financial planning services
  • Health and wellness products or services

FAB (Features, Advantages, Benefits):

  • Home improvement or remodelling services
  • Fitness or wellness products
  • Personal development courses or books
  • Technology or software products

SUSPENSE (Surprise, Uniqueness, Specifics, Promise, Excitement, Newness, Story):

  • Thrill-seeking experiences or adventure travel
  • Cutting-edge technology or gadgets
  • High-end fashion or luxury products
  • Next-generation gaming or entertainment products

USP (Unique Selling Proposition):

  • Speciality or niche products
  • High-end or luxury goods
  • Personalized or customized products
  • Products with unique or proprietary technology

HHE (Headline, Hook, Empathy):

  • Personal growth or motivational products
  • Health and wellness products or services
  • Debt relief services
  • Career development or job search services

Youtility: (The concept of useful information first marketing)

  • Technical or software products
  • Health and wellness products or services
  • Personal finance or investment products
  • Home improvement or DIY products

Which Framework Best Suits Your Sales Pitch

At this stage, you only have to choose a sales framework which best suits your product or service. Once you have decided which framework to use, let’s move on to crafting the prompt, so chatGPT can work on your pitch.

ChatGPT Prompts For Writing A Sales Pitch

Before we begin, let’s start with a fictional product, for example.

We are EasyRider Electric Bike Hire. The bikes are offered for hire in local parks and recreational areas. For this product, we will use the PAS framework.

Product Information:

Product Name: EasyRider Electric Bike Hire
Price: $10 / hour
Features: Comfortable saddles, 20mph speed, powerful motor, 10-hour battery life, large pannier bags, wide tyres, sturdy frames
Benefits: Ease of use, Seeing more of the parks/country, keeping up with more able cyclists, less tiring, fun and laughter.

Chat GPT Sales Pitch Prompt
Chat GPT Sales Pitch Prompt

Chat GPT Sales Pitch Prompt

Everything between the dashes below is the ChatGPT prompt. It’s important to use the same structure shown.

– – – – – – – – – – – – – – – – –  
I want you to act as an expert copywriter and write a sales pitch for the following product using the PAS Framework. Place extra emphasis on the problems and the benefits. Format the pitch for public display with attention-grabbing headlines throughout, do not add any instructions. I want it print ready.

Product Name: EasyRider Electric Bike Hire
Price: $10 / hour
Features: Comfortable saddles, 20mph speed, powerful motor, 10-hour battery life, large pannier bags, wide tyres, sturdy frames
Benefits: Ease of use, Seeing more of the parks/country, keeping up with more able cyclists, less tiring, fun and laughter.
– – – – – – – – – – – – – – – – –

Chat GPT Sales Pitch
Chat GPT Sales Pitch

The Chat GPT Sales Pitch for EasyRider Electric Bike

“Escape the Crowds and Discover the Beauty with EasyRider Electric Bike Hire!”

Are you tired of the same old sights in your local parks and countryside? Want to keep up with the more able cyclists on your adventures? 

Introducing EasyRider Electric Bike Hire – the solution to your outdoor woes.

“Say Goodbye to Tiring Bike Rides and Hello to Effortless Adventures!”

With our comfortable saddles, powerful motors, and 10-hour battery life, you’ll never have to worry about running out of energy on your bike rides again. Our wide tires and sturdy frames make for a smooth and safe ride.

“See More and Experience More with EasyRider Electric Bike Hire!”

Don’t let limited physical abilities keep you from exploring the great outdoors. With a top speed of 20mph, you’ll be able to keep up with the group and see even more of the parks and countryside. And with our large pannier bags, you can bring along all the essentials for a fun-filled day.

“Make Memories and Have Fun with EasyRider Electric Bike Hire!”

Riding an electric bike with EasyRider is not only effortless but also a lot of fun. With the ability to keep up with the group and take on longer rides, you’ll be sure to make lasting memories and have a good laugh along the way.

“Ride Effortlessly and Discover the Beauty with EasyRider Electric Bike Hire – Only $10/hour!”

So why wait? Book your EasyRider electric bike today and get ready to escape the crowds and discover the beauty of the parks and countryside like never before!

Conclusion

That’s a Chat GPT Sales Pitch in 5 steps

  1. Choose the Framework
  2. List the product details
  3. Formulate the prompt using the example above
  4. Input the prompt to Chat GPT
  5. Edit Chat GPT sales pitch where necessary

You don’t need to be a copywriting expert to write a sales pitch using the ChatGPT app. It may not be the best sales copy in the world, but it’s certainly not the worst. Yes, it could be more creative, and it’s not unique. However, a sales copy like this is perfectly acceptable; it has all the basic elements of the problem, the agitation and the solution.

What do you think? Let us know in the comments.

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